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Write 2 blog entries that track interesting and updated online news stories about Apple (other than the four you have written before). Each blog entry is to briefly analyse why the story works or fails and add your opinions. Essay Example

  • Category:
    Other
  • Document type:
    Assignment
  • Level:
    Masters
  • Page:
    2
  • Words:
    1068

Rory Cellan-Jones ‘Apple shares fall as Jobs quits’. BBC Business News 25 August 2011.

http://www.bbc.co.uk/news/business-14659127

BBC business to business of 25th August 2011 carried an article on the current status of Apple in respect to the resignation of its chief executive and co-founder Steve Jobs.

Jobs announced his resignation on August 24, 2011 due to surmounting health problem that he has battled with for a very long time.

The article further attributed that what Steve Jobs did for the company is enormous and in the history of the business he exuded a symbolic image of an individualistic entrepreneur in the Silicon Valley whereby he emphasized the essence of design and the importance of aesthetics in the process of developing public image.

Apple Inc in the three months that ended June, 2011 the company made a sterling profit of 7.3 billion dollars from revenues of approximately 28.6 billion dollars and within this period it also managed to sell over 20 million iphones and more than 9.25 million iPads.

Steve Jobs is credited with ideas that revolutionized the efficiency of Apple in delivering the company’s good profit margins and the supply chain.

On announcement of his resignation he posited that the Apple’s executive succession plan be applied and by extension he strongly suggested that Tim Cook be accorded the chance to step into his position.

Mr. Cook who is 50 years old was the chief operating officer of the company and he had in some instances taken charge of the company for example in the year 2004 when Steve Jobs was battling with cancer.

The article further posits that Jobs will not entirely leave the company but as per his request he will remain as the chairman of Apple.

On the aspects of investor confidence and the general impact of Steve resignation, the article reported that Apple shares in the first instance felled in New York but it later surged because investor’s confidence in Mr. Tim Cook and his team was bolstered.

This phenomena is reinforced by the fact that Apple has become a re known brand in the world offering huge products that are innovative and very popular for instance the iPhones, iPod and the recent development of iPad hence making it one of the most revered and favorite brand in the global market.

Job’s exit should not be a detriment or an aspect that down size the confidence in the company because he left behind a team of talented and hardworking people.

His nature of operation and behavior in which he was keen on details is an element that has been

inculcated in the psyche of Apple staff and this culture will keep the company high in the market.

Job’s left behind the company with a clear road map and clear direction in terms of succession plans, management and the unique creative perspective that will make the company to sustain its brand of creative, adventurous and fun.

The other thing that should maintain the confidence in the company is the fact that in the beginning of August, 2011 Apple was regarded as the most valuable company in the world in terms of market capitalization which was beyond that of Exxon Mobil.

Apple has enormous potential in respect to profitability and market share because in the recent past it has developed numerous big products that seem in the horizon such as the iPhone 5 and iPad 3.

Rory Cellan-Jones. Is Apple winning too often? BBC Technology News. 22 August 2011. Retrieved on September 1, 2011 from http://www.bbc.co.uk/news/technology-14613112

BBC News Technology of 22, August 2011 carried a story entitled “is Apple winning too often” which puts forth insight on events that are evolving in the world of technology.

According to the article, some of the business rivalries that Apple had attracted in the global market premised on innovation, court battles due to patents and takeovers on the other perspective.

Google took over a great percentage of Motorola mobility and that of HP, which according to the story did not worry Apple though it is one of its business rivals.

This confidence stemmed from the assertions that Steve Jobs made 18 months earlier that iPad was part of revolution that will take consumers of technology beyond the era of PCs.

This dream is coming to be and the truth is biting Apple’s competitors in the market to extend that Hp is throwing in the towel and axing some of its new touchpad tablet computer, which is a costly affair, and humiliating.

According to the author, Apple was not busy like its competitors in the previous week, but it still managed to take over a few headlines; for example, BBC established that, as well as possessing more funds than the United States government, Apple seems to be worth more than all financial institutions in the euro zone.

The main news in the previous week, according to the author was HP, turning its entire business upside down, and Google capturing Motorola Mobility.

In my own opinion, I believe Apple executives were worried when they saw their rivals strut their products, because this move would challenge them in the market.

I see Google’s takeover of Motorola mobility as a good move because it offers a panorama of more integrated Android network.

The author also talks about the legal battle between Apple and Samsung over the alleged similarities between the Tab and the iPad, which saw Samsung’s product banned temporarily from most European markets.

This dispute appears to be harming the interests of consumers and other innovators in the computing industry as they await the court ruling.

However, in my view, the court will rule against Apple because there is no much similarities between the Apple’s Tab and Samsung’s iPad; the claims made by Apple were only aimed at suppressing Samsung so that it remain as the giant in the computing industry.

If the court rules in favor of Samsung in this case, then Apple will suffer a rare defeat.

References:

Apple. Hot News. http://www.apple.com/hotnews/

BBC Business News. Apple makes record profit as iPhone and iPad sales leap. 19 July 2011.

Heath Alex. 2011. Apple Introduces Find My iPhone and Find My Mac for iCloud.com. Cult of

Mac. http://www.cultofmac.com/category/news

Rory Cellan-Jones ‘Apple shares fall as Jobs quits’. BBC Business News 25 August 2011.

http://www.bbc.co.uk/news/business-14659127

Rory Cellan-Jones. Is Apple winning too often? BBC Technology News. 22 August 2011.

Retrieved on September 1, 2011 from http://www.bbc.co.uk/news/technology-14613112