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Media Review

Media Review

The vast planet that we live in is now a global village, where everyone and everything is just a click away. Advancement in technology is the reason for this occurrence, though not the only reason. The rise of urban centres, which host more than half of the world population, is a principal contributor. Gaia (2013) argues that bringing people together in urban areas is the greatest contributor to globalisation and rapid transformation of the planet.

The writer has clearly explained the effects brought about by the rise of urban centres and advancement in technology. Urban centres have contributed to coalescence of more than half of the world population into an area covering a paltry three per cent of the total land mass. The effects brought about by this are numerous and are both physical and biological. Close interaction directly leads to intermarriages between different cultures. People learn to tolerate each other, and accept others that are different from them.

Urbanisation has a toll on some cultures, and the first casualty is languages. According to Gaia (2013), one language in the world becomes extinct every two years. This arises as people adopt lingua franca as they abandon indigenous languages. Intermarriages lead to a need for a common language that will bring together a diverse family. Another thing that is extremely distinct is the openness that arises when people are in a diverse environment. This is where people are likely to be openly gay or practice a religion of their choice. In contrast, people in rural areas are likely to be particularly conservative and cling to their traditions even when there is a motivation to change.

Technology has also played a vital role in globalisation. The world has been transformed into a global village, where every small voice can be heard by billions of people, and where vast information is just clicks away (Maciocco, 2008). Consequently, people are more enlightened than before, and there is a fast flow of information to any interested person. This has radically changed the way we communicate, dwindling the relevance of the mainstream media as the ultimate source of information and instead, raising to prominence the social media. Powerful tools are also available that can help to analyse huge chunks of information or even meet with like-minded people in a crowded place.

The effects of urbanisation are not just one sided; there is a big dark side about it. As towns grow and expand, slums have quickly developed as the income divide between the rich and the poor widens. Consequently, crime rates have risen, as well as other problems like poor services and overstretched amenities. Exodus of labour from rural to urban areas has also greatly interfered with primary production industries like agriculture.

Technology advancement has a main disadvantage in that as a lot of privacy is compromised as we post things online. Our identities end up being at risk and information that we post in different places can be collected together and used against us. We end posting so much information online, which external parties can use without the owner’s consent. Thus, technology has played a significant role in making the world a good place, but it also poses a large threat to the same globalisation that it has created (Alexander et al., 2006). People start retrieving from technology when they realise that they cannot control the information that is visible.


Alexander, P., Dawson, M. C., & Ichharam, M. (2006). Globalisation and new identities: a view from the middle. Johannesburg, South Africa: Jacana Media.

Maciocco, G. (2008). Fundamental trends in city development. New York: Springer.

Vince, G. (n.d.). BBC — Future — Science & Environment — Cities: How crowded life is changing us. BBC — Homepage. Retrieved May 19, 2013, from

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